Case Study
Modernizing AXL Parfume’s Digital Commerce Platform for Growth
Modernizing AXL Parfume’s legacy commerce platform into a more maintainable and scalable system while expanding its e-commerce and reseller capabilities.

- Industry
- Consumer Products
- Project year
- 2021
- Services
- Technical Consulting
- UI/UX Design
- Web Development
- SEO Optimization
- Technologies
- Laravel
- Vue JS
- MySQL
Overview
Project overview
AXL Parfume already had an established digital platform supporting its online sales and reseller operations.
As the business evolved, the existing system needed a stronger technical foundation to support further development, new features, and changing operational requirements.
The platform was originally built using CodeIgniter 3. Rather than simply adding more functionality on top of the existing system, AXL Parfume needed a broader modernization that could improve maintainability while preserving the business processes already in use.
Suova revamped the platform using Laravel and Vue.js, rebuilding key parts of the application while introducing additional features for its e-commerce and reseller operations.
The result was a more modern digital commerce foundation designed to make the platform easier to maintain, extend, and develop over time.
Challenge
Modernizing an established platform without disrupting existing operations
Legacy systems often become increasingly difficult to evolve as business requirements continue to grow.
AXL Parfume’s existing platform already supported important commerce and reseller workflows, meaning a complete replacement needed to be approached carefully.
The challenge was not simply to migrate from one technology stack to another.
Existing business processes needed to continue working while the platform was restructured to support future development.
At the same time, additional requirements were being introduced across the online store and reseller experience.
The modernization therefore needed to balance three priorities:
- Preserve essential business operations
- Improve the underlying technical foundation
- Enable new platform capabilities
Solution
Rebuilding the platform around a modern application foundation
Suova modernized AXL Parfume’s platform by transitioning its legacy CodeIgniter 3 application into a Laravel and Vue.js-based architecture.
The revamp focused on improving the structure of the application while maintaining the core processes already familiar to the business.
Laravel provided a more structured backend foundation for managing application logic and future feature development, while Vue.js enabled a more responsive and flexible frontend experience.
Rather than treating the modernization as a purely technical migration, the project also became an opportunity to improve and expand existing commerce and reseller functionality.
This allowed AXL Parfume to modernize its technology while continuing to build on the digital operations it had already established.
Project story
Modernization Approach
Understanding Existing Business Flows
Before rebuilding the application, existing workflows were reviewed to understand which processes needed to remain consistent.
This helped ensure that modernization did not unnecessarily disrupt established operations.
Moving Beyond the Legacy Stack
The system was transitioned from CodeIgniter 3 to a Laravel-based backend with Vue.js on the frontend.
The goal was not merely to replace technologies, but to establish a foundation that would be easier to maintain and evolve.
Rebuilding Core Application Areas
Key parts of the platform were restructured to align with the new architecture while maintaining the business functionality required by AXL Parfume.
Expanding Platform Capabilities
The revamp also introduced additional features across commerce and reseller operations.
This allowed modernization and product enhancement to happen within the same initiative.
Preparing for Continuous Development
With a more modern application structure, future improvements can be implemented without relying as heavily on limitations inherited from the legacy platform.
Results
Key Results
1 Modern Platform
Legacy System Modernized
The existing CodeIgniter-based platform was transformed into a more modern Laravel and Vue.js application foundation.
2 Core Channels
E-Commerce & Reseller
Customer-facing online commerce and reseller operations are supported within the same digital ecosystem.
Faster
Feature Development
A more structured modern application architecture makes future features and platform improvements easier to develop and maintain.
Outcome
Creating a stronger foundation for the next stage of digital growth
The AXL Parfume project transformed an established legacy application into a more modern digital commerce platform.
Rather than rebuilding the system only for technical reasons, the modernization was aligned with the company’s operational and product needs.
Existing commerce and reseller workflows were preserved while the platform gained a stronger foundation for future development.
By moving from CodeIgniter 3 to Laravel and Vue.js, AXL Parfume now has an application architecture that is better positioned for ongoing improvements and additional capabilities.
The project demonstrates how legacy modernization can be approached as more than a technology migration.
Done effectively, it becomes an opportunity to improve maintainability, extend platform functionality, and prepare an existing digital product for continued business growth.
More case studies

- Pharmacy & Healthcare Retail
Reducing Marketplace Dependency Through Owned Digital Commerce
Klik Alfa Medika created an owned digital commerce channel to sell directly, strengthen customer relationships, retain valuable commerce data, and rely less on third-party marketplaces.

- General Trading & Supply
From WhatsApp to a Structured Procurement Workflow
How CV Dwi Insan Mulya transformed fragmented WhatsApp based procurement into a centralized workflow with clearer visibility, structured records, and better operational control.